How We Review Products

Share a coffee review guidelines

Welcome to, where our zeal for coffee transcends just taste—it’s about the whole experience, and we take our role seriously.

Your journey to the perfect cup of coffee is our utmost concern, and ensuring the highest quality is a responsibility we’ve wholeheartedly embraced.

Our pledge to excellence is evident in how we scrutinize every product before it graces your palate.

Curious about how we assure quality and safety for your coffee enjoyment? Here’s our meticulous process at

We do

Here is everything we look at before we feature on our pages.

✅Seek industry certifications and endorsements

Coffee isn’t merely a beverage; it’s a craft that demands compliance with exacting standards. We consider approvals from notable entities like:

  • Specialty Coffee Association (SCA)
  • Fair Trade Certification
  • Rainforest Alliance Certification
  • USDA Organic
  • Direct Trade relationships

Our litmus test for safety and quality demands endorsements from the most reputable organizations, as varied as their standards may be.

✅Dive deep into customer testimonials

The real testament to a coffee product lies in the voices of fellow coffee lovers.

We immerse ourselves in customer reviews to understand every aspect of a product—its strengths and areas that may not hit the mark.

Transparency is our key value, and we insist on capturing the honest narrative of the coffee community within our reviews.

✅Investigate the brand and product lineage

Just as you would want to know the background of a person before getting too close, it is important to do the same with brands and products.

By knowing a brand’s history, you can get a sense of how reliable they are and whether or not its products have been tested for safety.

This helps us determine if it’s a reliable brand that can be trusted.

Here are just a few things we look into when considering a new product or brand:

  • Company’s product line
  • Brand history
  • Safety certifications
  • Customer service
  • Place of manufacture
  • Brand affiliations
  • Any name change to “hide” past horror stories
  • Any recent change of ownership/manufacturing processes and recipes

✅Validate the brand’s marketing assertions

Marketing hyperbole is no stranger to the consumer world.

We cut through the fluff to substantiate each product’s claims against actual performance and efficacy.

It’s not rare for us to test out the coffee ourselves or consult other connoisseurs to ensure a product’s legitimacy.

✅Assess product pricing and market positioning

Price should be reflective of quality.

We’re vigilant about the correlation between a product’s cost and its presented value.

Should the pricing be exorbitant or its market positioning be misguided, it won’t find a spot in our portfolio.

✅Look into the delivery options

Finally, we look into the delivery options available for each product.

We make sure that customers can receive their products in a timely manner and that it’s delivered in an appropriate condition.

We also ensure that all our partners have return policies in place should any issues arise with the product after purchase.

✅Take your feedback into consideration

At, we believe in treating our customers like family, which is why we always take any feedback you have into consideration.

If you ever feel like something is off with a particular product or brand, let us know and we’ll look into it to make sure that it meets all the criteria for quality and safety.

We don’t

Things you will NEVER find on

⛔Accepting sponsorships in exchange for endorsements

Our integrity is not for sale. You can trust that our reviews are uninfluenced by external sponsorships, as we value objectivity and candidness in our pursuit to guide you to the finest coffee products.

⛔Publishing uninformed content

Every piece of content brewed up for undergoes rigorous scrutiny and vetting.

From diving into a brand’s heritage to verifying the efficacy of marketing claims, we ensure every detail aligns with our ethos before sharing with you.

⛔Flouting industry standards

We remain staunch supporters of industry regulations and ethical practices, ensuring every coffee product showcased on our site adheres to the highest safety and quality standards.

Choose with confidence, knowing we’ve handled the heavy lifting to bring you a curation of coffee products that embody excellence.

Thanks for bringing your love for coffee to our table.

Let’s get brewing!

Got a bean of a question? Itching to chat with the coffee squad?

Dash over to our contact page to drop us a line.

We’re all ears like a barista listening for the first crack of a roast. Let’s talk!